Job Title:

Digital Marketing Coordinator

Company:

InspiredHR

Location:

Delta , BC


Join our growing team! 

Located on beautiful farmland in Delta, BC, our head “office” is an amazing renovated farm house with scenic views of our lush gardens and fields. We care about each other and what we do and are looking for an experienced Digital Marketing Coordinator who shares our vision.

The successful candidate will have a passion for gardening and be a positive and confident individual who possesses strong interpersonal skills and be totally at ease in the digital marketing world. Your strengths will lie in your ability to genuinely engage with our team, and our customers while demonstrating our core values and contributing positively to the organizational culture.

Our Company:

West Coast Seeds believes, first and foremost, in the principles of organic growing and sustainable agriculture. Namely, we feel that food and all plants can be grown without the use of synthetic chemicals and that the seeds we supply are an important component within the broader approach to organic gardening. We support growers as custodians of the land they grow on — however large or small — and through adopting organic gardening techniques such as composting, companion planting and planting pollinator friendly plants, we help repair the world by nourishing the soil, and ourselves.

Founded in 1983, West Coast Seeds’ purpose was to source and supply seeds of a higher quality than had been available to home gardeners. Following the traditions of organic farming and gardening, the focus was on offering untreated seeds suitable for organic growing. Today we offer over 1,000 varieties of untreated, non-GMO, open pollinated and hybrid vegetable, herb and flower seeds, as well as a wide range of unique bird feeders and quality gardening supplies.

The Role:

  • Help create, implement and assess a multi-faceted digital marketing plan to engage clientele, promote sales, and expand the West Coast Seeds brand identity.
  • Develop original content (blog posts, e-newsletters, social media posts, videos, photos, contests, etc.) supporting our Sales, Marketing and Educational campaigns.
  • Monitor and analyze the results of online marketing initiatives (Google AdWords, promotions, contests etc.) for ROI and KPIs.
  • Customer engagement through website, newsletters and social media.
  • Work with the Marketing team and Web partners to oversee website performance, content management and user experience.
  • Connect with digital marketing bloggers, garden experts and other influencers to raise brand awareness of West Coast Seeds and connect the company to the gardening and small farm communities

Attributes and Skills:

  • Uncompromising degree of professionalism, and integrity
  • Excellent interpersonal and communication skills
  • Strong work ethic, enthusiastic, positive, creative
  • Ability to work independently and with a team in a fast paced, customer-centric environment
  • Highly organized, project driven, with good attention to detail and meeting timelines
  • Analytical and solution driven
  • Proven success with digital marketing campaign execution, customer engagement and brand promotion
  • Strong digital marketing, technical and analytics skills (Adobe Creative Cloud -including video editing, MS Office, Google AdWords and Analytics, CSS, HTML, Mail Chimp, and social media platforms).
  • Website content management experience using Shopify, WordPress and Woo Commerce.
  • Strong sense of community mindedness
  • Knowledge and an interest in gardening is definitely an asset

The Perks:

  • Each employee has an opportunity to receive a raised bed in the staff garden to grow their own vegetables, flowers and herbs
  • The opportunity to participate in numerous trade shows, community & educational events promoting organic growers & supporting gardeners
  • Take home fresh produce harvested on-site from our trial and demonstration gardens
  • Participate in a culture of charitable giving, where we support numerous charities both financially and through seed donations, and donate upwards of 6,000 lbs. of fresh produce annually
  • Join our Cooking Club in making delicious meals using our on-site fresh grown produce

Job Type: Full-Time $20-$25/ hour dependent on experience

TO APPLY:

If interested, please apply with your resume and cover letter to alepage@inspiredhr.ca. Although, we thank all applicants in advance for their interest only candidates considered for an interview will be contacted.

Thank you.





Posted 2018-05-04



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